Digital Marketing

Bizna: promoting businesses across Africa

Written by Tonnie Mello

Tell us a few words about the founders and how the idea came

Bizna was started by Tonnie Mello, an enterprise development specialist with over 8 years experience. Mr. Mello is a certified small business consultant, adviser and mentor. Bizna was started to provide readers with information and resources to start and manage small businesses into successful enterprises.

Link to online video (if available) 

Your products and services 

Marketing and enterprise development services

Your success factors 

Providing useful and practical business information and a versatile platform 

Your factors differentiating and disruptive compared to the existing 

Practical information

Consistency

 Your business model (how do you make money?)

 1. Banners

2. Sponsored Content

3. Affiliate marketing

4. Events

A few words about your competitors

 1. The mainstream media houses are our biggest competitors because they have a huge captive audience.

2. Business and sector blogs provide stiff competition because they carry similar content

About the author

Tonnie Mello

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