We talked to Cenk Sidar of GlobalWonks on how the world’s first real-time expert network, matching enterprises with global knowledge professionals.
First of all, how are you and your family doing in these COVID-19 times?
Cenk Sidar: Surely, COVID has been a major disruption for my kids and myself as well. To be honest, I am not a big fan of virtual schooling for kids younger than 12 or so. Of course, the changing paradigm impacted all of us. Still, I think adapting to such changes is important for kids and professionals, so I believe coping with the unexpected COVID shock will make individuals stronger and easier to adapt to changing dynamics in the future. The new global system is very volatile, and I am sure that we will be facing similar shocks in the future. It is important to survive and adapt to such situations.
Tell us about you, your career, how you founded GlobalWonks.
Cenk Sidar: Before founding GlobalWonks, I ran a traditional consulting company and supported major US companies for their global operations. I was always frustrated with the way the knowledge industry has been operating and the major inefficiencies in the industry. Unfortunately, the knowledge industry is extremely slow to adapt to changing technology despite its level of sophistication. I started GlobalWonks so that we could build a platform to connect knowledge-workers with decision-makers directly, efficiently, and faster.
How does GlobalWonks innovate?
Cenk Sidar: Innovation is in our company`s DNA. We started GlobalWonks to innovate. Our team is very diverse, for we all come from different personal and professional backgrounds. Such a holistic team provides great opportunities for innovation. Our core product NetworkPulse totally changed the way business and policy knowledge is transferred on a real-time basis. To continue our innovation, we have regular meetings on product development and platform improvements despite challenges COVID has been bringing to the table. Of course, we rely on virtual meetings, but we have a strong innovation culture as our products have been revolutionizing the industry.
How the coronavirus pandemic affects your business, and how are you coping?
Cenk Sidar: GlobalWonks has been encouraging digital transformation in the knowledge industry since its inception. COVID accelerated the adaption in many ways. We have seen a significant interest in our platform after the pandemic as our platform is in line with remote working and workspace collaboration. As corporate decision-makers cannot travel due to restrictions, they rely on our platform to access our 20,000+ experts in 180+ countries. We continue to support global trade and business by facilitating expert-client communication and mitigate risks.
Did you have to make difficult choices, and what are the lessons learned?
Cenk Sidar: All companies had to adjust to the new reality and paradigm changes due to accelerated changes COVID brought. Despite the positive momentum we have gained in this crisis, we have been learning to be more agile and lean in this process. These values are usually taken for granted, but the importance has once more become obvious in today`s business world.
How do you deal with stress and anxiety? How do you project yourself and GlobalWonks in the future?
Cenk Sidar: Running a start-up requires a lot of mental focus, and many people cannot cope with those challenges continuously. I try to work out and funnel energy to other areas. Also, spending time with my kids is definitely a great therapy. The future in every industry belongs to companies that can build a human, machine, and data collaboration in an optimal way. We call this Centaur Model and work hard to fully realize this. I believe GlobalWonks will be transforming the way decision-makers access the knowledge on a real-time basis. We provide a lot of income generation opportunities to knowledge-workers in developing countries and offer them the same pay as their peers in developed countries. With our improving platform and new products, I believe the GlobalWonks platform will be an indispensable tool for every US and global corporation.
Who are your competitors? And how do you plan to stay in the game?
Cenk Sidar: Of course, we compete with other expert-networks, risk advisories, and consulting platforms daily. However, we are the only platform in the industry that combines human, machine, and data together on a single platform. We are defining the future of the industry. Our centaur risk analysis model promises to bridge the gap and ensures quality control by combining top-quality, vetted experts with machine-learning tools. This future is closer than you think — GlobalWonks and others are working to build it. As our dataset of knowledge transactions grows and new intelligence is mined, data scientists and geopolitical analysts can discern which new pieces of information (e.g., news, expert opinions, deliverables) are most productively weighted in GlobalWonks’ analytic offerings. These analytical tools will be employed to reveal both risks and opportunities to our clients.
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