First of all, how are you and your family doing in these COVID-19 times?
Yari Carrizo: Yes, thanks for asking and for the opportunity to be featured in Startup Info, Kossi.
This pandemic has brought negative effects for many families. Job loss, fear, and the loss of loved ones, just to name a few, and they are not minor issues. Fortunately, we were not affected as much, and during the lockdown, we worked together to adapt ourselves in a way that meets all family members’ needs while recognizing that this is constant work for everyone.
Tell us about you, your career, how you founded Propzie?
Daniel Detoni: Yari Carrizo and I came from business development, marketing, and public relations background but back in 2014, we had a friend in common that was looking for someone to take care of and rent her furnished apartment during her time away. From that day, we started learning about property management for short-term rentals and the operations required in each guest turnover, and from that point, we started building what became Propzie today.
How does Propzie innovate?
Yari Carrizo: We are a remote property management solution connecting buildings and landlords with local service providers, creating a community of trustful residents, and vetted local professionals.
How the coronavirus pandemic affects your business, and how are you coping?
Daniel Detoni: Yes, it did affect us not only because part of our income comes from the tourism industry, short-term rentals, and vacation homes, but also we were investing in expansion and landlord acquisition at the time of the lockdown. However, we have felt a strong demand for our services as we moved to the new normal in the economy and society. We took this time to re-evaluate our vision and purpose, restructure and see the big picture ahead.
We are proud that during 2020, Propzie’s leadership team was able to continue to deliver on our commitments to our shareholders and stand up to our vision to create value for our clients, our people, our partners, and our communities. At one of the most challenging times in world history, we have emerged stronger to enter 2021 with an even more durable foundation and an exciting future.
Did you have to make difficult choices, and what are the lessons learned?
Yari Carrizo: Choices will probably come with some level of difficulty and require thinking deeply through it before any decision. We had to do everything from restructuring to review strategies and vision, we had to lay off a few employees, and we learned a bunch of things during 2020, but the most important of all lessons was to learn that we are all in, in whatever it takes to keep our commitment to our vision and our team. We emerged from the second half of 2020 stronger than when we entered. We onboard our new technical founder, reorganized our company and closed new partnerships and onboards for 2021.
How do you deal with stress and anxiety? How do you project yourself and Propzie in the future?
Daniel Detoni: I try to be mindful and create positive habits in my life in challenging times or situations that help me relate differently to certain experiences. It involves paying attention to our thoughts and feelings in a way that increases our ability to manage difficult situations and make wise choices.
Who are your competitors? And how do you plan to stay in the game?
Yari Carrizo: We are living the Proptech’s momentum. There are many raisins technology startups in the rental market, but the pandemic changes the way buildings and residents interact with visitors, couriers, concierge professionals, and services. And with this vision of the future, Propzie enters as a market innovation to remotely manage and rent properties building a trustful community surrounding each property. We continually transform our business and embrace changes to create more valuable solutions for our clients.
Your final thoughts?
Daniel Detoni: During these challenging times, the world is passing through, nothing is more important than our health and our loved ones, and we view 2021 as our momentum as we are no longer navigating a crisis but facing a new reality, and we are ready for it.
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