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INNOVATORS VS COVID 19

How ViewPoint is involved in the major issues of the planet

kokou adzo

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Didier Neuzeret View Point Behavior Technology

Didier Neuzeret, CEO of  ViewPoint, tells us about a pioneer in image processing tools dedicated to medical and environmental research.

First of all, how are you and your family in these COVID-19 times?

Didier Neuzeret: Thanks for asking me. My family and I are doing well, although the period is very special.

Tell us about yourself, your career, how you founded or joined ViewPoint

Didier Neuzeret: After obtaining my engineering degree in image processing and validating a diploma in business management at EM Lyon, I joined ViewPoint as an engineer in the early 90s and became CEO in 1998 .

The niche market in which we operate at ViewPoint has always required an international vision. Therefore, I went to Canada for 3 years with wife and children to open an office in Montreal in 2002. Then in 2006 I launched the project of an office in Shanghai.

How is ViewPoint innovating?

Didier Neuzeret: For more than 30 years now, ViewPoint has been a pioneer in image processing tools dedicated to medical and environmental research.
The purpose of ViewPoint is to work for the well-being of people and the planet.
Thus, we first developed measurement tools dedicated to researchers working on the functioning of the brain.
Then we developed PhenoMix, a plant phenotyping tool by providing systems for analyzing the growth of plants like wheat or corn in order to understand what makes it possible to obtain the best seeds in a dry climate, for example. . We have joined forces in this research with INRAE ​​(National Research Institute for Agriculture, Food and Environment).

Later, still in collaboration with INRAE, we applied our know-how to the observation of aquatic macro-invertebrates which instantly alert in the event of the presence of micropollutants and make it possible to assess the quality of the water. ToxMate, as a result of this collaboration, is an innovative solution serving water quality management stakeholders and has no equivalent in the world.

How is the coronavirus pandemic affecting ViewPoint, and how are you dealing with it?

Didier Neuzeret: We have seen our activity drop because our customers have interrupted their work in the laboratories. The situation is gradually returning to normal. We used teleworking as much as possible and took advantage of the situation to set up a new organization and carry out training.

Did you have to make any tough choices, and what are the lessons learned?

Didier Neuzeret: No difficult choices but a questioning and adaptation to new ways of working. Nothing can ever be taken for granted and we must remain vigilant.

What specific tools, software, and management skills are you using to deal with this crisis?

Didier Neuzeret: No real tools but we use common sense and never forget to innovate.

Who are your competitors? And how do you plan to stay in the game?

Didier Neuzeret: Our application panel avoids having direct competitors. We are always in the innovation phase in order to stay one step ahead and our large presence abroad is also a major asset in balancing the business. Numerous collaborations with universities or research organizations allow us to work today on the products of tomorrow.

Your final thoughts?

Didier Neuzeret: Our commitment to contribute to the major challenges of the planet is reflected both in the solutions we offer and in the way we move ViewPoint forward, fully integrating its societal and environmental role.

Your website?

www.viewpoint.fr

www.phenomix.fr

www.toxmate.fr

Kokou Adzo is the editor and author of Startup.info. He is passionate about business and tech, and brings you the latest Startup news and information. He graduated from university of Siena (Italy) and Rennes (France) in Communications and Political Science with a Master's Degree. He manages the editorial operations at Startup.info.

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