Dr. Carmit Yadin, CEO & Founder of ArcusTeam on how to effortlessly monitor your attack surface with advanced enterprise device security.
First of all, how are you and your family doing in these COVID-19 times?
Dr. Carmit Yadin: Covid has been a challenge for everyone, and I’m no exception. Like the rest of the world, I’ve had to juggle family and work obligations while working from home. It hasn’t been easy, of course, but I really can’t complain because, unlike so many people in the world, we’ve all been healthy. And now that most of the people in Israel have been vaccinated, we can finally see the light at the end of the tunnel.
Tell us about you, your career, how you founded ArcusTeam.
Dr. Carmit Yadin: After serving in an elite IDF unit for cyber intelligence, I spent the past decade working with leading hi-tech companies in the cyber industry. I worked for Algorithmic Research and at RAD Silicom (NASDAQ-listed), was the Chief Information Security Officer at Alvarion (NASDAQ and TASE-listed), and served as the CISO and Director of the Cyber Division for the Meganet Group.
In 2018, I co-founded ArcusTeam with my team of cyber-intrusion professionals who are experts in preemptive monitoring and post-attack eradication. We developed a next-generation enterprise device security solution that’s easy-to-deploy, centralized, agentless, and unbiased. With our solution, enterprises can be proactive about their connected device security.
How does ArcusTeam innovate?
Dr. Carmit Yadin: My company combines strong business acumen and technical skills to drive outstanding results. In addition to our expertise in cyber-intrusion, we really focus on communication and building relationships with our clients. Personally, I have extensive experience in many areas of business and proven expertise in business competition management in the technology sphere. I’m also the author of “How to Boom B2B Sales” and a TED speaker. I think that our combination of cutting-edge tech skills and deep understanding of the industry lets us conceptualize things differently.
How does the coronavirus pandemic affect your business finances?
Dr. Carmit Yadin: The pandemic was both a challenge and an opportunity for the cyber industry. I think that’s true in most cases, by the way—challenges are often opportunities in disguise. On one hand, we were just like everyone else. We had to figure out how to manage remote work, lack of travel, and family obligations. On the other hand, the entire world was suddenly faced with the new cybersecurity challenges of working from home and needed robust solutions for all connected devices. They needed the exact things that we could provide, so the pandemic was also a business opportunity.
Did you have to make difficult choices regarding human resources, and what are the lessons learned?
Dr. Carmit Yadin: We were able to transition to work from home fairly easily—unlike so many other companies, we had the infrastructure to work remotely safely in place. We had to get used to working remotely, but I think that we, and the rest of the world, learned that it’s possible if you have the right tools to do it safely.
From a product perspective, we changed our focus to SaaS development.
How did your customer relationship management evolve? Do you use any specific tools to be efficient?
Dr. Carmit Yadin: Covid-19 actually made it easier to manage our customer relationships because they could see the clear value they were gaining from being able to manage the security for all of their connected devices when working remotely. We made sure to be accessible to help them overcome any challenges they encountered, and, well, they’re happy campers right about now.
Did you benefit from any government grants, and did that help keep your business afloat?
Dr. Carmit Yadin: Yes, we received a grant from the Israel Innovation Authority (IIA), and this proves how relevant our innovation is for our new world. Given the nature of our company and the significant business opportunity that the pandemic presented, we were able to weather this period much better than many other businesses.
Your final thoughts?
Dr. Carmit Yadin: Remote work is here to stay. Even after the pandemic is over, people will still need options to work remotely safely. We’re here to help them do that.
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