John Onwuegbu of Questechie Explains How Its Content Marketing Agency Leveraged the Covid-19 Pandemic to Serve Even More Clients

First of all, how are you and your family doing in these COVID-19 times? 

John Onwuegbu: I’m still single, by the way! And I have to be grateful for the team’s efforts during this pandemic period, as we’re trying hard to work out some positives for businesses at this time. Our team is already adapted to the remote work model before this, which, fortunately, hasn’t been a really huge change.

Tell us about you, your career, how you founded Questechie Consult?

John Onwuegbu: Questechie started as a technology blog to explore the latest technology trends related to internet security, web development, and overall user experience. But along the line, I discovered the great demand in “Content Marketing,” which is better put as Guest Posting that helps clients build up their websites and backlink profiles in a healthy way. That became the pivot for Questechie Consult, our agency specializing in content marketing, which comprises articles and other media content, as well as a staff of full-time writers and SEO experts who’re focused on producing quality content for our clients.

How does Questechie Consult innovate? 

John Onwuegbu: As a small team of content creators, ranging from writers and SEO experts, we value everyone’s input, be it creativity in writing and new SEO drive. And our clients are of the highest priority to us, so a lot of our ideas and solutions are directly from that point of need. We care and are very responsive to our clients’ need to continue to grow through effective campaigns that exponentially bring ROI over the years.

How the Coronavirus pandemic affects your business, and how are you coping?

John Onwuegbu: The pandemic with its attending global lockdown really made an important case for online services, and many brick-and-mortar businesses felt the need to get online. As one of our major clients, SeekaHost’s CEO, Fernando Raymond, puts it, the lockdown was the needed push for businesses to explore the online advantage! 

While the effect was overwhelming, we were prepared and able to deliver more jobs to our clients while offering tailored web marketing solutions for many of them forced to close their doors. Our business, being web-based, truly flourished during this period.

Did you have to make difficult choices, and what are the lessons learned?

John Onwuegbu: The initial stage of the pandemic was rather a balancing of some sort, as there was a huge influx of new clients for web services with the attendant delivering high-quality content and the best services possible. Our most difficult choices happened to be around responding to the huge growth of web services requests, and we are incredibly thankful for how the challenge was effectively covered by our awesome team!

How do you deal with stress and anxiety?

John Onwuegbu: A bit of meditation and relaxing with loved ones. We tend to support each other more, especially in this period, even if it means just learning new web skills on the computer.

Who are your competitors? And how do you plan to stay in the game?

John Onwuegbu: As a digital marketing agency, Questechie Consult seems to jettison the idea of having actual competitors because we see all web services providers as potential clients. That also defines how we plan to stay relevant in the game.

Your final thoughts?

John Onwuegbu: The pandemic is a real eye-opener to the need for businesses to get online and for the remote work model, which has become the norm.  

Your website?

https://www.questechie.com