We talked to Katuri Vijay Kiran of Plow Exports & Imports Private Limited about Agribusiness and he had the following to say:-
First of all, how are you and your family doing in these COVID-19 times?
Katuri Vijay Kiran: We are good and doing well.
Tell us about you, your career, how you founded Plow Exports & Imports Private Limited.
Katuri Vijay Kiran: I am 35 years, and I did my bachelors in Electrical Engineering in 2006 then worked as a Graduate Engineer Trainee in a Power Plant construction company for around 6 months resigned and went to the UK in 2008 to pursue masters but dropped out and came back to India and started business. In 2010 I started an automotive accessories business, which was unsuccessful, then worked as a business development consultant for an online tutoring firm from 2013 to 2016. I started an Agri products export firm in 2015, and my colleague Nalajala Sateesh Kumar named it Plow Exports & Imports Private Limited.
My co-founder Nalajala Sateesh Kumar is 37 years old and did his bachelors in Electrical Engineering in 2006 worked as Deputy Manager in a Power Plant construction company for 9 years before co-founding Plow Exports & Imports Private Limited in 2015
How does Plow Exports & Imports Private Limited innovate?
Katuri Vijay Kiran: We take up challenging tasks based on the customers’ requirements, pricing quality certifications customized packing across the globe.
How the coronavirus pandemic affects your business, and how are you coping?
Katuri Vijay Kiran: I think Covid-19 did not affect our business in India as we have structured our operations totally online, so we didn’t find it difficult. The only difficult part is the lockdown imposed.
Did you have to make difficult choices, and what are the lessons learned?
Katuri Vijay Kiran: The choices we made are not to compromise the quality and payment terms.
Lessons learned are that whenever we opted for a low price in the market, the outcome of the quality was unsatisfactory. When we compromise on the payment terms, we got cheated we had a bad experience with one of the buyers abroad.
How do you deal with stress and anxiety, how do you project yourself and Plow Exports & Imports Private Limited in the future?
Katuri Vijay Kiran: My ways to deal with it are to pray, to walk, movies, food, and to talk to very close friends and family members.
We project ourselves as one of the leading exporters of agricultural products in India as well as an international presence maintaining quality matching customers requirements like price and customized packing solutions and maintaining environmental protection.
Who are your competitors? And how do you plan to stay in the game?
Katuri Vijay Kiran: We have many competitors, our fellow exporters and traders, I think as of now. To stay in the game, we plan to be focused on our principles, quality, and customers’ requirements.
Your final thoughts?
Katuri Vijay Kiran: Thoughts are perpetual, which can always take us to a new level.
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