How India’s Leading Offshore Mobile App Development Agency Navigated Its Operations during Covid-19

Mohit Maheshwari, co-founder of NMGTechnologies tells us how they are offering software, web, and mobile app development services for businesses.

First of all, how are you and your family doing in these COVID-19 times? 

Mohit Maheshwari: My family and I, and the work-family (NMGians), have been safe during these Covid-19 times. No real health issues as such. (Touchwood!!)

Tell us about you, your career, and how you founded NMGTechnologies.

Mohit Maheshwari: I have been in the technology services and digital marketing industry for about 21+ years. I have worked with large enterprises, brands, NASDAQ listed companies, as well as start-ups and SMBs across 30+ countries over these 21 years. In most cases, we have built offshore teams for these companies. I founded this company 14 years back with my brother and partner in London. Over the last 14 years, we are proud to have made a major impact on our clients’ business growth and ROI.

How does NMGTechnologies innovate? 

Mohit Maheshwari: We invest our team’s time and effort in learning new best practices in their field of work. Since we are a technology services company across Mobile app development, Web development, Software development, AI/ML development, and  Advance SEO, our respective teams train themselves with the best in class learning and best practices in their field of work. This results in innovation in our client projects and deliverables.

We also believe in processes and recently during the Covid -19 in pandemic utilized our time in establishing more robust process and systems in various departments of our organization. We are continuing our journey of evolving these processes as of now.

How does the coronavirus pandemic affect your business finances?

Mohit Maheshwari: We were working with 2 production centers in Delhi, India, and Gurgaon, India. Due to our company’s hybrid model of work, we ended up merging our 2 production centers and now run 1 big development center in Gurgaon, India. Some projects ended up getting pushed/delayed on the client-side, and some clients ended up growing their work with us. It really depended on what was going on within their organizations and business niche. As a net effect on our company – April, May, June quarter was down, but it picked up in Q3 of 2020.

Did you have to make difficult choices regarding human resources, and what are the lessons learned?

Mohit Maheshwari: We had to adapt rapidly to the Work from home and hybrid model for our teams. It meant more MS teams and Zoom calls, and lessons learned were many during this process. Some key lessons learned- Systems and processes create clarity in the services we offer our clients, and it helps build a structure, which is key during uncertain times. We double down heavily on developing these processes.

Lessons learned:

• Effective remote work needed effective tools
• Processes and systems establish role and responsibility clarity
• Critical Chain/path in projects is key for delivery in every project
• Process coordinators are essential for an organization’s success and running of its processes
• Work from home and hybrid model works in production and delivery, but key areas  like hiring still need human interaction

How did your customer relationship management evolve? Do you use any specific tools to be efficient? 

Mohit Maheshwari: Our customers had more honest conversations with us during the pandemic and saw us as their tech partners in navigating these trying times. We published a few blog posts on tools to use for the organization during Covid, and it helped our customers as well.

Check out our informative Covid Blogs.

1. Tools to run Work From Home effectively in an organization
2. A master list of tools and resources for Covid to facilitate businesses

Did you benefit from any government grants, and did that help keep your business afloat?

Mohit Maheshwari: We didn’t apply for any government grants since we didn’t find any for ourselves. However, we did avail grants by SaaS tools we use for our business, and they were supportive.

Your final thoughts?

Mohit Maheshwari: Work from home and hybrid business models are great, but for a young Technology services company like ours with a team of 100+ people and growing – recruitment and culture building is equally important. So for us, in person is critical for recruitment and nurturing new team members into our teams. Hybrid is the way to go, but for some business functions which need massive interaction and engagement – there is no replacement for in-person interaction.

Your website?

www.nmgtechnologies.com