We talked to Pierre Leroux about how Lemon Learning empowers digital adoption, and this is what he had to say.
Tell us about you, your career, how you founded Lemon Learning?
Pierre Leroux: Companies are facing enormous challenges when it comes to implementing software. Whether implementing CRM, ERP, HRIS, or in-house applications, almost all companies struggle with software adoption. And the costs are enormous in terms of money, productivity, competitiveness, or even employees’ well-being.
This is what led me to found Lemon Learning in 2014. I wanted to create a solution that helps people make the most of digital tools. With our Digital Adoption Platform, users are trained directly from their software thanks to interactive guides directly integrated with their tools. This leads to less frustration with software, better digital experience, and as a result, increased productivity and better performance.
How does Lemon Learning innovate?
Pierre Leroux: The principle of Digital Adoption Platform is innovative in itself. It’s about training people to software in a brand new way. Users get the right information at the right time, and they can put it into practice right away.
But innovation never stops. Our teams are working daily to innovate, whether for our services or our way of working. For instance, with the coronavirus crisis, we decided to institute remote work as well as remote recruiting and onboarding. It was a real challenge, and we are very proud of the result.
How the coronavirus pandemic affects DAPs (digital adoption platforms), and how is Lemon Learning coping?
Pierre Leroux: Coronavirus accelerated companies’ digital transformation. Some realized it wasn’t an option at all. But mostly, all companies realized how crucial software adoption is for digital transformation. Our market is one of the few benefiting from this crisis because it led to an awareness of the importance of digital adoption. Our teams are working hard every day to support companies and users in their digitization.
How do you manage to keep your team motivated?
Pierre Leroux: Flexibility is vital. The situation is uncommon for everyone, so we tried to implement good practices. For example, we have a meeting every Monday morning to share our progress, and managers have regular meetings with their teams. We also set up a weekly team meeting to keep in touch with each other. We again try not to forget informal interactions, and we set up a weekly virtual after work every Friday.
Who are your competitors? And how do you plan to stay in the game?
Pierre Leroux: Our main competitors are other Digital Adoption Platforms, but other competitors like e-learning and learning experience platforms. Lemon Learning has some features that stand out, in particular for enterprise customers. Our teams are giving their best to help more users handle their software and feel comfortable with digital transformation. We also have exciting projects underway, so stay tuned!
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