INNOVATORS VS COVID 19
Anchoring your Position in the Currents of Uncertainty
We talked to Simon Harrison of Stanpost about the marketing firm, and he had the following to say:-
First of all, how are you and your family doing in these COVID-19 times?
Simon Harrison: We are doing well during these troubled times. Online activities have been up substantially since lockdowns and other measures began.
Tell us about you, your career, how you founded Stanpost.
Simon Harrison: With regards to myself, after completing various qualifications in Digital Marketing and Website Development, we began building local small businesses around 10 years ago. This has led us to create a Marketing firm that specializes in business directories, business development, and project management in the UK and the United States.
How does Stanpost innovate?
Simon Harrison: Innovation is about analyzing what is already out there, assessing where the needs are, and trying to package a solution that provides a complete solution for those needs.
How the coronavirus pandemic affects your business, and how are you coping?
Simon Harrison: Coronavirus is not yet impacting our business. However, in macroeconomic terms, if business shutdowns continue, this will have a knock-on effect, even in areas that are currently thriving, such as Digital Sales and Marketing.
Did you have to make difficult choices, and what are the lessons learned?
Simon Harrison: When it comes to decision making, we have had to engage a more flexible team. This means sourcing the best professionals for tasks that we require and engaging them on a casual basis, mainly through reliable employment sites.
How do you deal with stress and anxiety?
Simon Harrison: Stress is an unavoidable side of any business. The secret is 1/ To embrace challenges and use them to grow. And 2/ To put things into perspective. For me personally, that means that my career comes behind my family and beliefs.
Who are your competitors? And how do you plan to stay in the game?
Simon Harrison: As regards our competitors, there are many. We don’t directly compete with anyone. Rather, we focus on being the best that we can be, not compromising on our self-worth, and learning from the ways that certain brands have proven successful in their approach.
Your final thoughts?
Simon Harrison: Final thoughts are that be the best that you can be, have the humility to change when the need arises and set small incremental goals for progress.
Your website?
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