7 Best Sites to Buy Press Releases in 2023 (That Actually Get Results)

⚡QUICK ANSWER:

The best site to buy press releases, according to my independent test, is ViralTactic’s Viral Press Release service.

Getting your news out there is tough…

You might feel like no one’s listening, and it’s tempting to give up.

So, how do you break through?

You need a stellar press release service, one that guarantees your news doesn’t just blend in but truly stands out and reaches the right ears.

After digging through 30+ sites, I’ve narrowed down the top 7 for 2023-2024.

Here are the best sites to handle your press releases, distribution, and marketing:

1. ViralTactic: Viral Press Release

Unleash Viral Press Releases with ViralTactic.com

Score: 9.8/10

Dive into the world of viral press releases with ViralTactic, a game-changer in amplifying media coverage and social media traction. ViralTactic isn’t just any ordinary press release service; they redefine the way your news is shared, ensuring it goes viral.

With an impressive reach, their distribution network spans 12,480+ websites and collaborates with 1,000+ influential social media figures, tapping into an audience of 180 million users across the globe. It’s not just about distribution; ViralTactic offers impeccable press release writing and optimization services at no additional cost.

Their packages are versatile, ranging from an affordable $99 that covers 250+ news sites, to a comprehensive $299 package that guarantees 400+ news sites publications, including local and regional. Their distinct viral boosting options, such as Viral News Video creation and precisely Targeted Social Media Influencer Promotions, can captivate up to 10 million targeted followers.

✅ PROS:

• FREE press release writing and viral optimization.
• Extensive distribution network with over 12,480+ websites.
• Collaborations with 1,000+ major social media influencers.
• Varied distribution packages catering to different needs.
• Unique Viral News Video service 
• Targeted Social Media Influencer Promotions

❌ CONS:

• Additional charges for same-day distribution.

In 2023, if you’re seeking not just to send out a press release but to make it viral, ViralTactic guarantees results. For businesses desiring impactful news dissemination that stands out from the conventional clutter, ViralTactic is the go-to solution.

For more info, visit ViralTactic.com.

2. PRNewswire

Traditional Press Release Distribution with PRNewswire

Score: 9.1/10

PR Newswire is a leading platform for distributing press releases, boasting a reach in over 170 countries. With its extensive network including 8,000+ websites and a strong presence on social media, your business can gain unparalleled media coverage. It’s been recognized for its wide reach and tailored distribution options.

✅ PROS:

• Extensive global reach
• Tailored distribution by industry and demographics
• Detailed audience engagement reports
• Multilingual interface

❌ CONS:

• No transparent pricing on the website
• No free plan or trial available
• Does not offer press release writing services

For more info, visit PRNewswire.com.

3. PRWeb

The OG of Web Press Releases, PRWeb.com

Score: 8.6/10

PRWeb is a trusted platform to amplify your business’s voice, receiving over 12 million annual visitors. It ensures releases are SEO-optimized, enhancing discoverability on popular search engines like Google. Users can also enjoy the advantage of hyper-targeting their news to specific industry journalists and bloggers.

✅ PROS:

• Extensive reach to over 1,200 websites.
• Offers add-ons such as social media targeting and priority release.
• Multimedia content enrichment: embedded videos, images, call-out quotes, and more.
• Automatic content optimization for better search engine visibility.
• Comprehensive reporting: online coverage, audience engagement, and locations.
• Valuable online resources: white papers, articles, webinars, and how-to guides.

❌ CONS:

• No direct press release writing services, only guides and tips.
• Additional charges for extra services, like same-day distribution.

For more info, visit PRWeb.com.

4. Newswire

Distribute Press Releases with Newswire.com

Score: 8.5/10

Newswire stands as a leading authority in press release distribution, catering to businesses ranging from startups to Fortune 500s. The platform ensures that releases are distributed across significant platforms like Google News, Yahoo News, and Associated Press. Additionally, businesses can benefit from geo-targeted media options and a suite of advanced features.

✅ PROS:

• Wide distribution network including outlets like Google News and Associated Press.
• Packages tailored for businesses of all sizes, ensuring cost-effectiveness.
• Advanced features such as targeted trade publications, geo-targeting, and embed options for videos and images.
• Detailed analytics report provided for comprehensive insight.
• Efficient customer support available 24/7.
• User-friendly interface, with options for both novice and experienced users.

❌ CONS:

• Too many choices, which might be overwhelming for some users.
• Some services or features come with additional charges.
• Potential for errors in press release distribution, as reported by a user.

For more info, visit Newswire.com.

5. PR.com

Score: 8.2/10

PR-dot-com is a dedicated platform for businesses to boost their online visibility via a robust press release distribution system. Whether you’re a small enterprise or a growing start-up, PR’s services ensure your news reaches top search engines, major websites, social media platforms, and various blogging networks.

Featured as an effective press release platform, PR provides tailored packages suitable for all budgets. From a no-cost version to premium offerings, every business can find a plan that caters to its specific needs.

✅ PROS:

• Multiple plans, including a free option for businesses.
• Wide distribution
• Same-day distribution available on premium plan.
• Detailed press release reports provided.
• Direct contact with a dedicated customer support team via phone.

❌ CONS:

• Charges an additional fee for external links.
• Absence of a media contacts database.
• No press release writing services offered.

For more details, visit PR.com

6. EIN Presswire
Boost your brand’s reach with EINPresswire

Score: 8.1/10

EIN Presswire, with its mantra “Everyone’s Internet News Presswire™”, endeavors to be the universal choice for press release distribution. Whether you’re an individual, a budding startup, or an established corporation, EIN Presswire has tailored packages to cater to every need and budget.

✅ PROS:

• Broad audience range, serving individuals to major corporations.
• Highly competitive pricing, offering one of the most affordable services in the market.
• Seamless process ensures smooth uploading and distribution of press releases.
• Even the basic package grants distribution to EIN Presswire’s renowned World Media Directory, spanning global TV stations and newspapers.
• Ideal for small businesses wanting to dabble in press release distribution without heavy investment.

❌ CONS:

• Doesn’t offer press release writing services. Users need to come prepared with their content.
• To avail of optimal services like social media posting, a higher-tier package is recommended.

For more details, visit EINPresswire.com

7. eReleases

Optimize Press Releases with eReleases

Score: 7.9/10

With eReleases, businesses can leverage robust distribution channels, including an exclusive network of journalists, media sites, and influencers. Their partnership with PR Newswire ensures that even small businesses have access to top-tier public relations services. Yet, while the reach is undeniable, some may find eReleases a pricier option than other market contenders.

✅ PROS:

• Custom nationwide distribution targeting specific industries.
• Detailed distribution reports included in all plans.
• Each account is overseen by a journalism background editor.
• Up to two images can be added per release; direct distribution to journalists, bypassing generic emails.
• User-friendly interface with responsive customer service.

❌ CONS:

• Pricier than competitors like ViralTactic and EIN Presswire.
• Extra charges for writing services and embedded image features.
• Special discounts exclusive to PR firms.

For more info, visit eReleases.com.

Finding the right press release platform is crucial.

It’s the difference between being overlooked and grabbing attention.

This list showcases the best options for 2023-2024, fitting various needs and budgets.

Pick wisely, and let your news shine.

Press Release Buyer’s Guide:

1. What is a press release, and why is it important?
   A press release is a news story written by businesses to share important updates or announcements. It helps them get noticed.
2. What is the best site to distribute Press Releases?
   The top choice for press release distribution in 2023 is ViralTactic.com. This platform guarantees that your news stands out and reaches the right audience. Not only do they help distribute your press releases, but they also provide marketing solutions to ensure your news gets the coverage it deserves.
3. How did you choose the top press release sites?
   After evaluating over 30 sites that help share news, I’ve narrowed down the list based on factors like distribution range, features, cost, and effectiveness.
4. What are the main differences between these top press release platforms?
   Each platform offers unique features and distribution networks. Some focus on wide reach, while others emphasize specific targeting or content creation.
5. Do any of these platforms offer free trials or packages?
   Yes, ViralTactic and PR.com both offer free packages.
6. Which press release platforms collaborate with major social media influencers?
   ViralTactic’s viral press release stands out with collaborations with 1,000+ major social media influencers to get more exposure, reach and viral potential.
7. Why is the reach of a press release platform so essential?
   The wider the reach, the more people will see your news, increasing the chances of your message being noticed and shared.
8. Do all these platforms offer press release writing services?
   Not all of them. While ViralTactic offers free press release writing, others like PRWeb and EIN Presswire only provide guidelines and tips.
9. How often should a business send out press releases?
   The frequency depends on the news a business has to share — once or twice a month is usually the most frequent, while others send out press releases quarterly or irregularly. However, it’s crucial to ensure that each release offers valuable and relevant information to the target audience.

Armed with these answers, businesses can make an informed decision and select the best platform to suit their press release needs.