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Benefits of transcribing your YouTube videos and how to do it easily

kokou adzo

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YouTube is one of the most popular platforms for digital content and entertainment, with nearly 500 hours of video uploaded to it every single minute. The platform is, therefore, incredibly saturated, and creators must go above and beyond to stand out from the competition. One of the most valuable but often underutilised way to do this is transcribing the videos – this is a strategic move that unlocks further potential in the platform. So, why is it important to transcribe your YouTube videos and how to do it without spending hours on end? This article will answer these questions.

Why should you transcribe your YouTube videos?

The first thing that comes to mind for most people is accessibility. While it is certainly an important reason to transcribe YouTube video, there are also many other reasons and benefits. Let’s have a look at all of them:

Increased accessibility

Transcribing a YouTube video makes it more accessible to a wider audience, including people who are deaf or hard of hearing. Text alternatives to audio content break down barriers, fostering inclusivity and allowing a diverse set of viewers to engage with your content. Most importantly, this is not just a nice and ethical thing to do – this is also an opportunity to expand your audience, particularly as the majority of content creators are still not considering inclusivity in their YouTube channels.

Enhanced SEO (Search Engine Optimisation)

Such search engines as Google or Bing are not yet capable of crawling audiovisual content. However, transcripts or captions transform your content into text format, helping them do so with greater ease. This allows your videos to be more effectively indexed and ranked in search results, particularly when discussing topics or mentioning keywords that are often searched-for. Enhanced SEO leads to increased visibility, driving more traffic to your content and potentially increasing your subscriber count and viewership.

Better engagement and viewer experience

Many viewers prefer to have text accompanying their viewing experience, especially in situations where listening to audio isn’t feasible, like in noisy environments or in settings where keeping the volume down is necessary. Providing transcripts caters to this need, keeping viewers engaged and enhancing their overall experience. It also allows viewers to revisit specific parts of the content without having to rewatch the entire video, thus offering higher convenience for your users.

Multilingual reach

Transcription facilitates the translation of your content into multiple languages, significantly expanding your audience reach globally. Going multilingual with your content not only increases your viewership but also fosters a sense of community among a more diverse audience. The world if getting increasingly globalised, and so having content in multiple languages is a way to adapt to this movement and establish a strong online presence globally, early on.

Content repurposing

Creating a YouTube video takes a lot of time and effort, so you should always look for ways to re-use and repurpose your hard work for maximum returns. Transcripts are a great way to do this, as they provide a written record of your video content, which can then be turned into other formats, including blog posts, social media updates, e-books, or infographics. This extends the lifespan of your original content, while also increasing reach across different digital platforms, used by different types of audiences.

How to transcribe YouTube videos easily?

Transcribing YouTube videos manually can be an extremely time-consuming task. Fortunately, you can use a YouTube transcript generator to simplify and speed-up this process! These advanced tools use artificial intelligence to convert spoken words in videos into precise text, automating your transcriptions. Here’s how it works:

Step-by-step guide for using a YouTube transcript generator

  1. Upload your video: The process begins by either uploading your video file directly to the transcript generator or by pasting the video’s URL straight from YouTube. Then select the language used in the video and the action needed (transcription or subtitles).
  2. Automatic transcription: Upon uploading, the generator employs sophisticated AI algorithms to transcribe the video. This process is impressively quick, often completing the transcription in less time than the video’s actual duration.
  3. Editing and customising: While these tools are highly accurate, they may not always be perfect. Most platforms include an online editor for you to review and tweak the transcript, ensuring it accurately reflects your video’s content.
  4. Export and use: The final step is simply exporting the edited transcript in your preferred format, such as text files or SRT, including the relevant language code at the end of the file name. All done!

One of the leading online transcript generators, ScriptMe, has more than 130 different languages available, with quick and precise translation capabilities. This opens up incredible opportunities for expanding your audience to numerous countries around the globe!

Conclusion

In summary, transcribing your YouTube videos not only broadens the accessibility of your content, but also improves the SEO and facilitates new opportunities for audience expansion. Using a YouTube transcript generator, such as ScriptMe, makes this process extremely quick and easy, offering high-accuracy translations to multiple languages too.

 

Kokou Adzo is the editor and author of Startup.info. He is passionate about business and tech, and brings you the latest Startup news and information. He graduated from university of Siena (Italy) and Rennes (France) in Communications and Political Science with a Master's Degree. He manages the editorial operations at Startup.info.

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