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How and When to Use Video Messaging at Work

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video messaging ar work

You suddenly realize that you need to send a message to a teammate. Of course, sending an email is likely the first thing that pops into your mind. You start drafting your email, and then there goes half an hour. Apart from the wall of text, your head is filled with something like “am I making myself clear here?” or “do I need more screenshots?”

You figured out that an email isn’t the right messaging medium for what you want to achieve. You’re now thinking of ditching the email and trying video calling your teammate.

After all, if you could only share your screen, your teammate would understand you better, and you’d consume less time. Since a spontaneous video call isn’t an option, you check your teammate’s schedule or calendar. However, he or she doesn’t have free time until next week. Now you’re asking – what do I do now? Thankfully, video messaging is here to save you.

The beauty of video messaging is that you have the combined benefits of instant messaging and the expressive freedom of a video. Furthermore, the receiver will have the option of checking and replying to your video message at their convenience.

However, if you really want to make the most of the video call to help streamline the team, then you might want to check out Video messaging tool is a powerful productivity booster that leverages video calling to the max. You can think of it as a workflow management platform but extensively uses videos to increase efficiency and productivity. But before this article gets too far ahead, it’s best to get back to the topic at hand.

Video Messaging – What Is It?

Video messaging is primarily used as an asynchronous communication tool like voice messaging or text messaging.

Video messaging is similar to voice or text messaging, which is instant and used for short message exchanges. However, video messaging also has a wider range of non-verbal communication like facial expression and voice tone. It’s also perfect if you want to send a message with a “human touch.”

Another big benefit of video messaging is that you can talk faster than you can type. And, that means you can send your message faster than email or text messaging.

Keep in mind that video messaging is not the same as a video meeting, which requires the recipient and sender to be present at the same time while the message is being conveyed. With video messaging, you have the convenience of when to craft your message or do a screen recording. The recipient also has the option of when to open your message, which makes it a non-intrusive form of communication.

Video Messaging – When To Use It

Because video messaging is asynchronous communication, it can be used in almost any type of setting from an onsite office, remote, or anything in between.

There are times that email is the best communication medium. In other cases, a Zoom or face-to-face meeting is the answer. But for almost anything else, video messaging may be the perfect solution to deliver your message or thoughts.

A few examples of what you can do with video messaging:

* Screen recording with voice messaging at the same time.

* Improve face-to-face meetings.

* Collaborate cross-functionally.

* Provide QA

* Enhances the responses of the customer support team.

* Prevents or avoids workflow bottlenecks.

* Boosting sales outreach.

In fact, anything you can think of, there’s a good chance that video messaging can help you. Do you want to ask some sensitive questions? Video messaging can help you with that as it can record your voice tone and facial expression.

Do you need to introduce yourself to a new team member, but you are too busy for the day? You can record your message during your free time. Perhaps, you want to spitball some ideas on the fly to your project manager. Video messaging is the best medium to capture all that.

Wrapping It All Up

Video messaging is typically underutilized as a means of boosting the efficiency and productivity of teams. However, there’s no real reason for this underutilization except that most people are not used to using video messaging yet. In the past, because of slow Internet speeds and bandwidth issues, video messaging was a poor way to communicate. But those days are gone with today’s fast Internet speeds.

And yet, most people haven’t still caught up to that fact. This allows you and your team to take advantage of video messaging to boost productivity and efficiency while most people are still stuck in the past.


Kossi Adzo is the editor and author of He is software engineer. Innovation, Businesses and companies are his passion. He filled several patents in IT & Communication technologies. He manages the technical operations at

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