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This Next Generation Startup is Turning Marketing Teams into Content Machines

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As the way users consume content continues to evolve, marketing teams are under increasing pressure to adapt and optimize their strategies to keep up with changing demands. In the past, written articles were the primary marketing tool for raising brand awareness and generating buzz, but today, video has become the dominant format for reaching and engaging audiences.

Video content is highly effective at capturing and holding viewer attention, making it an essential tool for marketing teams looking to reach and influence their target audience. In fact, it is widely considered that videos are more likely to be shared and remembered than written articles, making them a valuable asset for any marketing campaign.

The shift to video has presented a challenge for many marketing teams, as creating high-quality video content requires a range of skills and expertise. As a result, some teams have found it difficult to adapt to the new demands and have struggled to keep up with the increased workload.

In a recent survey, 37% of companies now exclusively create video content in-house, while 14% rely on an agency and 49% use a mix of both in-house and agency-created video content. Moreover, 69% of marketers claim that the biggest benefit of creating video content in-house is having more creative control and flexibility. Not only do they gain complete creative control over their media, but they also eradicate the additional expenses of outsourcing video experts.

This is where Peech comes in. By providing a platform that simplifies and streamlines the video creation process, this next generation startup is helping marketing teams turn into content machines. The platform offers a range of tools and features that make it easy for teams to create professional-quality video content, even if they don’t have expertise in video production.

Empowering Marketing and Content Teams

As the demand for high-quality video content continues to rise, marketing, content management, and social media teams are committed to producing engaging and effective videos that resonate with their target audience. Peech is a revolutionary tool that utilizes Generative AI and machine learning to help these teams meet this challenge.

Peech offers a comprehensive suite of features that enable teams to easily edit, transcribe, and brand their video content, all in one place. By utilizing this platform, marketers can create an unlimited number of professional-grade videos using their own media content for marketing campaigns, eliminating the need to outsource video services and saving time and resources. Peech’s natural language processing technology allows even those without specialized expertise to generate high-quality and engaging videos with ease.

In addition to streamlining the video creation process and saving time and resources, Peech also helps companies boost growth and profitability. This platform helps companies stay competitive in an increasingly digital world by providing teams with the tools and support they need to keep up with the video content revolution.

Leveraging Generative AI

Peech leverages the latest advances in generative AI to ensure speed, efficiency, and brand accuracy in the production of video content. With its complex model, Peech can understand the context of a video and emphasize relevant keywords to create visually appealing and highly effective messages that engage audiences.

One of the key advantages of Peech’s technology is that it eliminates the need for templates, enabling teams to create unique and customized videos that reflect their brand identity. By comprehending the context and goals of each video, Peech’s platform can generate personalized content that effectively targets an organization’s audience.

Conclusion

Peech is a game-changing tool that helps marketing, content management, and social media teams overcome the bottlenecks that stand between them and their final video. By providing a platform specifically designed for these teams, Peech enables them to efficiently scale their video creation process and produce an unlimited number of high-quality and engaging videos.

Kossi Adzo is the editor and author of Startup.info. He is software engineer. Innovation, Businesses and companies are his passion. He filled several patents in IT & Communication technologies. He manages the technical operations at Startup.info.

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