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5 Simple Online Tools That All Startups Should Try

jean pierre fumey



startup Online Tools

If you are planning to start a business, you probably have an idea of the product or service you want to sell. Most likely, you are also thinking of various simple online tools that will help you enter the market and quickly put you ahead of the competition.

However, finding the right tools in a sea of so many can be overwhelming. But there is no reason to worry! Here is a run-through of five simple online tools that you should try as a startup.

1. Paystub generator

As a startup with employees, you may realize that the process of recording and processing your employees’ salaries can be more complicated than you may have thought.

Regardless of your preferred payment method for your employee, you may need to issue them with a pay stub, especially when they want to secure a personal loan. In other words, you will need to give a document that shows your employees’ pay details, including gross pay, federal and state tax deductions, and retirement contributions.

Manually generating stubs can be complicated and time-consuming. Luckily, you can find various simple online paystub maker tools to help you save time and avoid possible human error.

2. Social media management web tools

Research shows that at least 70% of all Americans are on at least one social media platform. That means your brand must have a solid social media presence to survive in today’s business scene.

But creating and managing various social media handles using consumer apps can be overwhelming, to say the least. The good thing is that you can find lots of social media management tools to help you analyze engagement data, plan digital campaigns, and simplify overall social media management.

3. Google analytics

A website is a must-have when running a business in today’s digital world. But having a website is never enough. You have to keep track of its performance and make adjustments to ensure optimal results-that’s where google analytics comes in.

Google Analytics helps you keep track of your website’s incoming traffic, allowing you to identify what’s working and what’s not. That way, you can create much better online marketing campaigns, increasing your conversion rate.

The best thing about google analytics is that it is free as long as your website doesn’t exceed 5 million impressions per month.

4. Slack

Slack is another dynamic online tool that can help significantly boost your company’s communication abilities.

Whether your employees are working remotely or from the same office space, slack can be an excellent alternative for email. Team leaders can utilize slack channels to split conversations between different teams, or groups allowing members to join or leave the channels as needed easily.

Slack comes in a free version for smaller teams and paid options with more features to help you scale your operations as your business grows.

5. Mail chimp

Even with social media marketing being on the rise, email marketing remains one of the most effective advertising strategies. Mail chimp helps you automate your email marketing campaigns.

Better still, mail chimp works as a CRM tool. This means it can help you gather actionable data from your audience, which you can use to create personalized content that helps increase your conversion rate.


Congratulations on starting your business! However, there is more to running a successful business in today’s competitive world than just starting.

Besides having the right workforce, having the right tools in place can succeed in business. Fortunately, you can find lots of simple yet practical online tools to help you enter the market and quickly get ahead of the competition.


Jean-Pierre is a polyglot communication specialist, freelance journalist, and writer for with over two decades of experience in media and public relations. He creates engaging content, manages communication campaigns, and attends conferences to stay up-to-date with the latest trends. He brings his wealth of experience and expertise to provide insightful analysis and engaging content for's audience.

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