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Interview with Izzy Yetnikoff – Pursuing Justice in Personal Injury Law

kokou adzo



IY HEADSHOT 04.11.2018 1 scaled

In the realm of personal injury law, few have made as significant an impact as Izzy Yetnikoff. Known for his exceptional advocacy skills and unwavering commitment to his clients, Yetnikoff has carved a niche in the legal world. His journey is a testament to the power of dedication and a deep understanding of the law. In this exclusive interview, Izzy Yetnikoff shares insights into his career, his approach to personal injury cases, and the driving forces behind his success.

What inspired you to pursue a career in law, specifically in personal injury?

I’ve always been a quick reader, and a good writer, and I have a persuasive communication style. The law requires these skills, and it seemed a natural fit for me. Personal injury law is unique in that all clients have sustained some sort of injury or loss, oftentimes quite serious. I really enjoy helping clients recover from a loss and seeing them joyous and elated with the financial compensation result.

Could you share the educational journey that led you to become a personal injury attorney?

After working in nearly all areas of the law, I was intrigued by personal injury law because it levels the playing field between the disadvantaged injury victim and the wealthy, resourceful insurance companies. Once I realized my effectiveness in making insurance companies pay, I decided to specialize in this area.

Were there any mentors or key figures who significantly influenced your legal career?

Yetnikoff: Yes, many teachers, professors, and public figures in the legal profession, including Alan Dershowitz and Justices Ruth Bader Ginsberg, Sandra Day O’Connor, Clarence Thomas, and Antonin Scalia. I also learn continually from judges before whom I appear regularly.

How did your legal career begin, and what drew you to personal injury law?

My wife Chanie encouraged me to start my own legal practice specializing in personal injury law. She saw my talent in obtaining great results for clients. I started with no clients but gradually built a network through reputation and referrals.

Can you describe one of the most challenging cases you’ve handled in your career?

The most difficult cases are those with subjective losses or injuries, like emotional trauma or loss of future business opportunities. The challenge is in assigning a monetary value to these and persuading insurance companies to pay the right amount.

What case or achievement are you most proud of in your career?

I am proud of many cases, especially those where I won at trial and on appeal. One such case was so significant that the court of appeals published the decision, becoming new law in Arizona and the U.S.

How would you describe your approach or philosophy in handling personal injury cases?

My approach is understanding all aspects of the client’s loss and working towards making them whole again. I refuse to let any element of the loss be ignored. I work with clients as partners, ensuring great communication throughout the case.

What does a typical day look like for you as a personal injury attorney?

My day involves speaking and writing to clients, making them feel involved in the process. I advocate for them, solving problems and interacting with various stakeholders in the legal process.

How do you approach working with clients who have experienced trauma or severe injury?

My focus is on ensuring the client receives top-notch healthcare and fully recovers. I protect their interests, making sure they receive their rightful settlement funds, and fighting against any attempts to underpay them.

What factors do you consider most critical when evaluating a new personal injury case?

The most important factor is the client’s commitment to the case. As long as negligence and damages are present, I work to make the client whole again after a loss.

Can you describe the role of your team in your practice and how you collaborate on cases?

I work with a diverse team, including physicians, economists, engineers, and computer scientists, to cover all aspects of the claims and losses. We collaborate as one team for the benefit of the client.

What are some common misconceptions about personal injury law that you encounter?

Many think they can handle their own claims, but usually, they recover far less than what’s available. Insurance companies are profit-oriented, often underpaying claims. The justice system moves slowly, but we ensure every client receives the attention they deserve.

Looking to the Future

Izzy Yetnikoff shares insights that offer a rare glimpse into the mindset of a dedicated personal injury attorney. His approach, emphasizing a deep understanding of each case and unwavering commitment to his clients, sets him apart in his field. Yetnikoff’s journey is not just about legal triumphs; it’s a narrative of passion, perseverance, and a relentless pursuit of justice.


Kokou Adzo is the editor and author of He is passionate about business and tech, and brings you the latest Startup news and information. He graduated from university of Siena (Italy) and Rennes (France) in Communications and Political Science with a Master's Degree. He manages the editorial operations at

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