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Things That every Entrepreneur should Know

purity muriuki



An entrepreneur

Are you about to launch your business? Are you doing so because you want to work on your own or become your own? If the answer to the two questions is yes, this article will remind you that entrepreneurs are go-getters. For you to be branded as a successful entrepreneur, then you have to go into the world and create change through your actions. Use technology to learn about ordinary and significant things that every entrepreneur should know to become successful.

One important thing that all entrepreneurs know is that they have to spend significant time learning. Therefore, no matter what stage of the journey your business is on, you need to keep searching for facts, tips, and information on the internet, books, magazines, and other publications.

The following are most of the important things that every entrepreneur should know.

1.   Time Management

An entrepreneur has more time, energy, and ability than an ordinary employee. However, you can’t do everything just because you have all these resources. Entrepreneurs plan well where they want to invest their time. You should do the same and concentrate on things or places where your efforts are valued.

2.   Strengths and Weaknesses

Every entrepreneur should perfect their skills and everything that is needed to manage their business. This begins with learning your strengths and weaknesses, followed by strategizing on how you’ll rectify your weaknesses and reinforce the abilities. You can improve your weaknesses by hiring talents with skills you don’t have or partnering with other entrepreneurs with outstanding performance in your weak areas.

3.   Networking

You need to know people outside your business who shares the same viewpoint, ideas, passion, and abilities with you. These individuals will walk with you on this entrepreneurial journey and support you in every failure or victory. They include fellow entrepreneurs, experts, investors, creditors, regulators, and customers.

4.   Hire Effective People

Your employees are the foundation of your business because you can’t work alone. In view of that, you should recruit talented individuals that will support you to greater heights. Further, having the right people in your business will help you to create a corporate culture. Therefore, ensure that you have the necessary hiring skills even if your company has an HR practitioner.

5.   Take Small, Steady Steps towards Your Goals

Entrepreneurs are extremely conservative, and they achieve their goals by taking small steps. This is contrary to what the world reports. They pause after every step to evaluate lessons learned in their previous stage. They then incorporate those skills or failures in the next level and so on. This means that entrepreneurs don’t take large risks.

6.   Give Up Control

Micromanaging your business will hinder its growth or prevent it from moving swiftly. This is because you make and approves all decisions from sales, hiring, marketing, or accounting. Making sure that everything has to pass through you will create a bottleneck. People will also not share their ideas or provide feedback freely. They will argue that you are going to do what you want anyway.

7.   Creativity and Innovation

Link creativity and innovation to a business objective to make money. Creativity becomes a hobby whenever it’s not linked to any business concept. Therefore, create a platform where your staff can be creative.

8.   Lessons Learnt From Mistakes

The media says that entrepreneurs will only play when they are allowed to use their deck that is marked. That means that they limit their potential losses because they are risk-averse. Even with that, entrepreneurs still make mistakes, and you’re going to make mistakes too. However, it would be best if you realized that it’s okay to make mistakes, but you need to learn from what went wrong. For instance, you can still achieve your goals even with small steps so that when you fall, you won’t fall far.

9.   Stay Motivated

You’re likely to encounter several obstacles as you launch and grow your startup. At times these challenges can overwhelm you. For instance, your customers might reject your products, and no matter how you discount their prices, customers will remain the same. Therefore, it will be better if you closed that line and came up with something different.

10.    Create Checklists

Checklists will help you to make sure that everything is done well. They will remind you the documents that you need to carry when pitching to a client or the amount of data that you need to provide.

11.   Define Your Success

You should strive to justify success. Some entrepreneurs succeed in business because of money, favorable environment, sales, influence, or actions. What about you, what makes you successful? You should be able to equate your business success with real-life achievements. You need to have the right attitude towards your success. People who start a business to solve problems can achieve happiness if they have the right attitude.

12.    Gather Feedback and New Ideas

You need ideas and feedback to improve your business and introduce new products to the market. You can only receive feedback and suggestions if you are listening to others attentively. An entrepreneur can only learn when they are listening more than talking.  You should also listen to your competitors even if they hate you. 

13.    Actualize your Idea

Entrepreneurs strive to actualize their idea. Therefore, you need focus, motivation, hope, idea, financing, and marketing skills to commercialize your idea and to satisfy large enough need. Thus, cultivate the desire to launch your idea and to stay in business. Otherwise, your life will be filled with other things. 

14.   Be Unique

Although modeling successful companies is beneficial, you should not replicate their strategy, target market, marketing strategy. You need to be unique. You can’t copy Apple, Microsoft, Alibaba, or Amazon because customers are looking for variety. Having similar products in the market forces the customers to choose between you and your competitor. For that reason, endeavor to be unique.


Whether you are starting a new business and revamping an existing one, you need to know how to manage time and generate new ideas. You should always celebrate your successes with your network, be creative and learn from your mistakes. You will reach new heights if you hire top talent, and take small steps towards your goal.

I'm a passionate full-time blogger. I love writing about startups, how they can access key resources, avoid legal mistakes, respond to questions from angel investors as well as the reality check for startups. Continue reading my articles for more insight.

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